Definition: The hyper-targeted political strategy where billionaires dump obscene cash and algorithmic manipulation into a handful of crucial zip codes to swing an election. It exploits the Electoral College by focusing solely on tipping a few thousand votes in specific swing state precincts, ignoring the national popular vote entirely.
This tactic treats democracy like a surgical strike, where victory hinges on flooding microscopic battlegrounds with ads, bots, and disinfo. The outcome? A presidency bought by pinpointing vulnerable districts, making the whole country hostage to a few manipulated mail carriers’ routes.
Example: Billionaires poured millions into hyper-targeted ads and bots within a few crucial Detroit precincts, aiming to flip Michigan by swaying just thousands of votes.
Exploiting the Electoral College, dark money groups used algorithmic manipulation to flood specific mail routes in Pennsylvania swing districts with disinformation.